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Thinking

Hire a specialist

What is the best SEO / marketing advice you could give to business owners? The question written above, is the foundation for this article because I get asked this a lot and my answer can often leave a surprising reaction.  And that is to hire a specialist.  Ask yourself the following...

August 22, 2014 | Andreas Voniatis

Visual Communication

Whilst graphic design is a form of visual communication.  Visual communication is not graphic design.  Visual communication is defined by Wikipedia as follows:Visual communication is communication through visual aid and is described as the conveyance of ideas and information in forms that can be read or looked upon. Visual...

August 22, 2014 | Andreas Voniatis

Publishing is out, wherefore online businesses?

Budgets are being slashed, journalists kept on the payroll are being paid less, there are more freelance journalists than there ever was.  It’s fast becoming common knowledge that there is no money in publishing.   It wasn’t long ago that the the London tubes and commuter trains were awash...

August 22, 2014 | Andreas Voniatis

Body content: how much is enough?

Background Old thinking Examples New thinking

August 16, 2014 | Andreas Voniatis

The tyranny of web standards

Why am I writing about this? Cost implications What’s driving this? The treadmill of new Innovation (the tyranny of no choice)

August 14, 2014 | Andreas Voniatis
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